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ON ADVANCES IN STRATEGY
书名 : ON ADVANCES IN STRATEGY
作者 : Harvard(著)Business(著)School(著)Press(著)
出版社 : Harvard Business School Press
出版日期 : 2003-12
ISBN : 9781578518036
价格 : 229.00
装帧 : 平装
纸张 : 胶版纸
内容简介
In today's ever-changing economic landscape, strategy has become even moreof a key factor influencing business planning. This important volume will helpthe reader recognize and seize strategic opportunities. Featuring all new articlesfrom the likes of Michael Porter, Kathleen Eisenhardt, and Robert Kaplan, HarvardBusiness Review on Advances in Strategy presents the latest breakthroughs instrategic planning from some of the most preeminent names in the field.